Our expertise. Your bottom line.

CAMPAIGN STRATEGY

SGW implemented a segmentation marketing strategy, geo-targeting the community of Montville. Our targeted influencer campaign featured well-recognized and respected local business owners who endorsed the bank through multiple digital and traditional media outlets. This geographic and demographic segmentation marketing strategy maximized reach and frequency, optimizing the marketing budget and help to increase core deposits by nearly 12% in just 10 weeks.

BILLBOARD CAMPAIGN

Created a testimonial campaign featuring well-known business owners and local influencers.

Cable Commercial

Behind the Scenes

Realtors Television :30

Realtors – Behind the Scenes

Podcasts

Digital Campaign – Banners, TapInto Montville, NJ.com and E-mail Campaign

Implemented a pulse strategy support overall campaign elements

Local Print Ads

Integrated local print to address the senior, more traditional population

Logo and icon plus promotional items

Refined the logo and developed icon for multiple promotional uses